Facebook for Business Workshop



Topics Covered: Deliverables:
Why Facebook for business is important and what it can do for your company After completing the above course you will be able to:
Setting of a Social Media Strategy for your business Create an impressive Facebook page for your business
Creating a Business Facebook page Define your audience and target them effectively
Defining Target Audience Set strategic and realistic Facebook marketing goals
Setting of goals and objectives Use the available tools to create and schedule effective Facebook posts
Promoting of Facebook page Use KPI (key performance indicators) to analyze your Facebook marketing campaign
Promoting of Facebook posts Effectively manage Facebook feedback and your online reputation
Key performance indicators Generate Facebook marketing performance reports based on you goals, objectives and KPI’s
Tactics, platforms and tools
Online Reputation management
Monitoring and Reporting


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